Over the Top Content Services
IPTV Services Bundled With Broadband
This is something that Reliance Jio has done right, but unfortunately, others have missed out on. Currently, the subscribers of JioFiber are saving a lot on their DTH connections which remains a major expenditure of Indian households. If the ISPs manage to ship the IPTV services to their subscribers, they are bound to see a lot of traction from them. Besides, a single bill for broadband and cable TV services is going to be a luring offer for them, similar to what Airtel has done with their Black postpaid plans.
Wi-Fi Extenders
This is again something that Reliance Jio subscribers of JioFiber will rejoice about. While the broadband subscribers get a customary modem and router with their connection, sometimes in large households, the problem of Wi-Fi extension is very real. This is something that can be dealt with Wi-Fi extenders, which will avoid the use of third-party hardware by the subscribers and thus ruining the network experience for them and others.
Dedicated Customer Service for Broadband Customers
Dedicated customer service is something that almost all broadband service providers miss in the country. However, Bharti Airtel, with its Black postpaid plan, has attempted to do something here. Given that anyone can face downtime when it comes to broadband subscriptions, dedicated customer service will help the subscribers in keeping track of their grievance redressal instead of being frustrated after it. With the innovation of AI, ISPs can deploy chatbots and other services for a better consumer experience. Again, this is something that the other broadband providers can learn from Bharti Airtel.
